Digital Marketing Executive 46 views2 applications

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Summary

The Digital marketing Executive will be responsible for supporting the planning, execution, and
optimization of our online marketing efforts. This role requires a data-driven approach, a creative mindset,
and a strong understanding of current digital marketing tools and strategies. You will play a crucial role in
driving traffic, generating leads, and increasing brand awareness across various digital channels.

Responsibilities

• Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and
blogs)
• Research products, services and current strategies to identify new opportunities
• Analyze web traffic metrics and suggest solutions to boost web presence
• Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
• Build strong client’s relationships through social media interaction
• Keep up to date with our audience’s preferences and proactively suggest new campaigns
• Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and
ensure brand consistency
• Identify advertising needs
• Establish best practices in digital marketing
• Stay up to date with digital technologies developments

Required Skills

• SEO
• Digital Marketing
• Social Media Marketing
• Data Analytics
• Graphic Design

Qualifications

• Bachelor’s degree in marketing, Communications, Business, Public Relations, or a related field.
• 1 – 2 years of experience in digital marketing or related roles
• Familiarity with core digital marketing tools (Google Analytics, Google Ads, Meta Ads Manager,
Mailchimp, SEMrush).
• Understanding of SEO, paid media (PPC), email marketing, and content strategies.
• Basic knowledge of web technologies such as HTML/JavaScript and experience using CMS
platforms like WordPress

 

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